First, grow the people who can see you
Your Status is generally only seen by people who have saved your number and whom you have saved back. No contacts, no views. So the first job is to grow your contact list on purpose:
- Ask every buyer: 'Please save my number so you see new stock first.' Then save theirs.
- Put your WhatsApp number and a QR code on every flyer, receipt, nylon bag and delivery package.
- Add 'Save my number for daily deals' to your Instagram and TikTok bio.
- Run a small 'save my number and reply DONE to enter' giveaway once in a while.
- Use your WhatsApp Business catalogue so new contacts can browse straight away.
The 5 types of Status that sell
A healthy day mixes them. If every post is a hard sell, people tap past. If none are, they forget you sell anything.
- Product: one item, one clear photo or short clip, the price in naira. One product per Status.
- Proof: a delivery going out, a happy customer (with permission), a screenshot of a review you really received.
- Process: behind the scenes. Cooking, sewing, packing, baking, the shop opening in the morning.
- Offer: a time-limited deal with a clear end. 'Today only', 'Until Sunday'.
- Personal: you, the face of the business. People buy from people they feel they know.
When and how often to post
Every audience is different, so test and watch your view counts. Many sellers find these windows work: early morning (6 to 8am) when people check their phone before work, lunch (12 to 2pm), and evening (7 to 10pm) when people relax and shop. Spread posts through the day instead of dropping ten at once, because a long row of Status updates gets skipped.
Three to seven good posts a day is plenty for most businesses. A Status disappears after 24 hours, so repeating your best product every few days is not spam, it is reach.
Make every Status sell on its own
People see your Status for a second or two. Use the full vertical screen (Story / Status size, 1080 x 1920), keep text large and short, put the price where the eye lands, and end with one action: 'Reply YES to order', 'Tap reply for size'. Short moving clips catch the eye better than still photos, and a 5 to 15 second clip is enough.
When people reply, answer fast. A Status that gets a reply and no answer for three hours is a sale lost.
How to sell on WhatsApp Status every week with Kreyta
The My week of content Playbook asks what your business does and what to push this week, then makes a 7 day posting plan with a hook, caption and hashtags for each day, a picture for each day and a short moving clip from day one's picture. Captions can be in English or Pidgin and English.
For single posts, make flyers in Story / Status size, turn your own product photos into 5 or 10 second clips with Photo to video, and use the free caption pack, which includes a caption written for WhatsApp Status.
Step by step
Grow your contacts
Ask every buyer to save your number and put it on everything you hand out.
Plan the week
Use the My week of content Playbook for a 7 day plan, pictures and a clip.
Make posts in Status size
1080 x 1920 flyers and short clips with big text and a price.
Post through the day
Morning, lunch and evening, three to seven posts, one product each.
Reply fast
Answer every reply quickly and save the new contact.
Examples
Questions and answers
Why are my Status views low?
Usually because few people have saved your number. Ask buyers to save it, add it to your packaging and bios, and post consistently so people get used to checking you.
How many Status updates should I post a day?
Three to seven well spread posts is a good range for most sellers. Quality and clarity beat volume.
What size should a WhatsApp Status flyer be?
Vertical 9:16, which is 1080 x 1920 pixels. Kreyta calls it Story / Status size.
Should I use a WhatsApp Business account?
For selling, it helps: you get a catalogue, quick replies and labels to track orders. Status works the same way.
Is Kreyta free for Status posts?
Captions are free, confirmed accounts get 3 free watermarked pictures a day, and new accounts get 3 free credits once. See the pricing page for packs.